Google Analytics 4 with Google Tag Manager implementation for niche sites

As every website owner also I must convert with my analytics stack to new Google Analytics 4. Because I have around 20 websites which must be analyzed by time then I've created Google Tag Manager template which I use as starting point for every website.

What I measure?

• Pageviews
• Article Impressions
• If user read article (with impressions of author description)
• If user viewed first H2 (then if is not bounce)
• If user viewed 50% of mine article (then if is not bounce)
• If user viewed some of my "rich content"

This everything are super basics which I need to know. I could see which content is read by users, which category of content is read by time also I could see if mine rich content in articles works or not. This is not rocket science this is great start for to delve deeper and explore.

How to setup works?

1. You must use GTM4WP plugin in WordPress with which I have great experience.
2. You will create new GTM container (or you use which one - you now have).
3. You will upload mine container to your GTM container.
4. You will change THREE settings in GTM.
5. You make container public and you will change some settings in GA4.